

All orders are custom made and most ship worldwide within 24 hours. Some deep dives into the color theory behind the color blue show that it helps increase productivity, as well as feelings of calmness and serenity. High quality Paint It Blue inspired Mugs by independent artists and designers from around the world. By using light neutral colors in the home’s common areas, it allows buyers to project their self-image onto the home.” Kate Rogers, a senior behavioral scientist at Zillow, explains the thinking behind the research: “Our study found homebuyers may be particularly sensitive to paint color, despite paint being a relatively easy and inexpensive change because they’re navigating a complex environment with a lot of uncertainty.

Look for this partnership to soon extend to the aisles of home improvement stores nationwide. This summer, BEHR will unveil an interior paint palette based on Zillow’s research, making it easy for homeowners to pick the colors that could boost their home’s sale price. Light blue received a score of 93 out of 100, with participants willing to pay 1.6% more than the home’s asking price. Each color received a score based on how interested participants were in touring a home, buying a home, and the price they would be willing to pay for the home, based on viewing that color in a particular room. Zillow’s consensus on the color blue came after the company surveyed more than 1,300 recent or prospective U.S. Pantone described the shade as “instilling calm, confidence, and connection.” Their previous insight could also offer clues as to why the color still remains at the top of homeowners’ charts: “This enduring blue hue highlights our desire for a dependable and stable foundation on which to build.” Survey Says….
